He saw performance in numbers, in customer satisfaction. Dana felt that library patrons should have information on both sides of the issue. He increased the number of library books in the Denver Public Library from 2,000 to 23,000 in four years! Obstacles like metal railings, gates, fences, came down. Mann Library, Cornell University McBride Library, Keesler Air Force Base, Mississippi John McIntire Public Library, Zanelville, Ohio Oklahoma Department of Libraries, Oklahoma City Sheridan County Fulmer Library, Wyoming St. Libraries of all types and sizes are encouraged to submit entries for a 2019 John Cotton Dana Award.
So did unnecessary rules and unfriendly staff. What is the relationship of the public relations goals and objectives to the library's long-term goals and mission? John Cotton Dana: A Sketch. Maps allowed citizens to find highways, trolley lines, water supply, sewage equipment, fire and police stations, schools and voting districts. Cedar Rapids Iowa Public Library rebranding campaign led up to the rebuilding of the main downtown library, which was devastated in the flood of 2008. Eugene Clark Library, Lockhart, Texas. How well were resources used toward achieving quality programming? He created the first children's room in a public library in the country, complete with appropriate furniture and children's art.
The 20th-century library, the progressive library, would throw its doors open to all and encourage them to come in and join in the building of a community cultural center. But he also was a pioneer in what we now call public relations, marketing, and other promotional activities. Dana married in 1888 to Adine Rowena Wagener. Previous winners have included , , , and. He established foreign language collections for and also developed a special collection for the business community.
A library newsletter not only informed citizens of books that came into the library but also of other useful information frequently pamphlets that Dana felt had to be available to all citizens. As a for forty years Dana promoted the benefits of reading, pioneered direct access to shelved materials, and innovated specialized library services of all types. About the John Cotton Dana Award The John Cotton Dana Award was inaugurated by The H. In partnership with the Cincinnati Zoo and Botanical Garden, the campaign used a fun and appealing wildlife theme with multilayered marketing strategies to reach and motivate students county-wide to sign up for library cards. He used newsletters, pamphlets, posters, flyers, exhibits, newspaper announcements and speeches to groups, and special events to publicize library events and encourage library use. Has the library achieved its goals and has it convincingly proven it did? Paul Public Library, Minnesota North Carolina State Library, Raleigh Oklahoma Department of Libraries, Oklahoma City 1984 Daupin Public Library, Harrisburg, Pennsylvania Houston Public Library, Texas Lutheran Church Library Association, Minneapolis Nellis Air Force Base, Nevada Plaza Jr.
McClure, 1906—07; reissued Metuchen: The Scarecrow Reprint Corporation, 1967. He set out to make the library into a democratic institution and is responsible for many innovations that are now standard library services. The city began discussing lowering Dana's salary over mounting public controversy concerning a city tax levied for the school district and, by extension, the library. He left Springfield after refusing to become involved in a power struggle with the library's patrons. Awards are given for activities sponsored by libraries-promotional programs, publications, special events, educational programs, and radio public service announcements-but also for fund-raising efforts on behalf of libraries. Barrington Area Library, Barrington, Ill. His views were, in many respects, revolutionary in the world of librarianship.
This included ensuring that a variety of displays, educational, informative, and entertaining, were set up almost monthly. The Grand Reopening Event drew 65 percent more attendees than the last Open House, and daily visits to the library increased 1000 percent. He urged librarians to better understand their institutions from the patron's perspective-to put themselves in the worlds of actual and potential users. Uno de los cambios de Dana fue implementando en la biblioteca de Springfield era el edificio en sí mismo. Because of the reputation he cultivated as a learned man and his connections in the , the superintendent Aaron Gove nominated Dana as the City's first librarian.
He was personally opposed to the concept of storytime, preferring for his children's library to focus on the continuing education of school teachers. A new customer service philosophy and branding increased population awareness and use in all areas, including a 42% increase in cardholders and 66% increase in visitors. The more they used it the more they would support it and together the citizens and the library would participate in the democratic culture. Beginning with staff communications guidelines and expanding to service provision, the library was positioned as a place where everyone belongs and is accepted. How well is the project documented from start to finish? Eisenhower Library, Johns Hopkins University, Baltimore. One of the changes Dana implemented at the Springfield library was to the physical building itself.
The Seattle Public Library for the grand opening celebration of its internationally acclaimed Central Library. The success of this campaign was built on a strong foundation of shared values, clear assessment, strategic marketing, and a committed and enthusiastic library staff. The Red Dirt Book Festival celebrated the Oklahoma literary experience. Their exuberance and lack of sophistication made them undesirable in a library. Applications for the 2019 John Cotton Dana Award are to be submitted electronically and received by March 15, 2019. To increase readership he made it easier to get a library card and lengthened the hours the library was open to meet the needs of working-class citizens.
These two awards were combined into a single award beginning with the 1996 winners. He ended the closed stack system whereby librarians could monitor and suggest which books the patron requested. The Pioneer Library System, Norman, Okla. Entries are expected to contain representative photographs, newspaper clippings, and other relevant materials to support what the entrant said they did. Dana directed the from 1889 to 1898, pioneering the patron's right to open , allowing them to browse for themselves instead of having library staff intervening for every request. Part of librarian Marian's responsibilities was to handle the promotional aspects of Bernadotte Library's activities.